LexiConn – November 2019 Newsletter

Forum Forums Newsletters LexiConn – November 2019 Newsletter

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    In this Month’s Newsletter…

    * Speed Up Your Ecommerce Site

    * Featured Client: toboaenergy.com

    * From the Blog…


    Speed Up Your Ecommerce Site

    This month we present a few options for improving your site speed, based on your ecommerce platform.

    The WP Rocket Caching Plugin for WordPress and/or WooCommerce is a commercial plugin that makes WordPress pages much faster. The plugin uses many techniques such as page caching, cache preloading, lazy loading of images, minification, deferred JS/CSS loading, and database optimizations. All of this combines to drastically improve the speed of any WP site, blog, or WooCommerce store.

    LexiConn will take care of installing the plugin and adjusting the initial configuration of the settings for optimal performance. The plugin works well even for a dynamic solution like WooCommerce, as it caches static content while allowing the dynamic elements to keep working. Pricing is only $49.00 per year and it can be ordered at:

    Add WP Rocket Caching Plugin for WordPress / WooCommerce

    If you are using ShopSite as your Ecommerce platform, the software creates fast loading pages by default, as they are not dynamically generated. One additional item available to you to improve site speed would be to use a Content Delivery Network (CDN) for static media assets. We can adjust your store to use a CDN easily once the service is set up. More information and an order form can be found at:

    Content Delivery Network (CDN)

    For Magento 1 and Magento 2 stores, the CDN presented above is also a good option to improve site speed. More specifically, if you are running Magento 2 and your store is hosted on a VPS or Managed server plan, implementing Varnish is an excellent way to see significant gains. Varnish is open source, and it caches files in memory. This allows it to reduce response time as well as bandwidth consumption. Drop us a note if you are interested in exploring the use of Varnish with your M2 store and we’ll review and advise accordingly. More details about how it works and implementation can be found at:

    Configure and use Varnish

    Featured Client: toboaenergy.com

    This month’s featured client is toboaenergy.com. Toboa Energy resources LLC is a reseller and distributor for residential and commercial applications currently serving four major industry groups.


    For more detailed information on this month’s featured client as well as a listing of all past featured clients, please go to:

    Featured Client Forum

    Affiliate Program…

    Interested in earning recurring revenue by referring others to LexiConn? Join our Affiliate Program (free) at:

    LexiConn Affiliate Program

    For those of you not interested in becoming an affiliate, we offer a free month of hosting for your account for each referral.

    From the Blog…

    Here are some recent posts from The LexiConn Blog:

    Enhancing ShopSite Checkout for International Customers – A seamless solution using custom JavaScript.

    Magento 2.3 Removes Need for Flat Catalog for Categories and Products – Starting with Magento 2.3.0 and higher, Magento no longer recommends using the Flat Catalog option.

    Like what you’re reading? Subscribe by Email to our blog and receive an email when a new post is published.

    As always, feel free to contact us with any questions you may have. Complete contact and support options can be found at:


    - The LexiConn Team

    If you have a moment, please let us know how we’re doing!


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