LexiConn – January 2020 Newsletter

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In this Month’s Newsletter… * Optimizing Your Busy Site * Featured Client: markupandprofit.com * From the Blog…

JANUARY 2020 NEWSLETTER

Optimizing Your Busy Site Whether your site is busy all year round, or you need to ramp up for a particular season or event, we can help you to achieve optimal performance. Appreciable speed gains can be realized for any site that makes proper use of a CDN and Premium DNS. A CDN allows your static assets, e.g. images, to be distributed across the globe so that visitors load them from the location nearest to them. Premium DNS returns lookups several times faster than normal DNS lookups, thereby allowing new visitors to load the site more quickly. More detailed information about each service can be found at: Content Delivery Network (CDN) Premium Managed DNS If you use WordPress as the CMS for your site, the WP Rocket Caching Plugin makes WordPress pages much faster. The plugin uses many techniques such as page caching, cache preloading, lazy loading of images, minification, deferred JS/CSS loading, and database optimizations. All of this combines to drastically improve the speed of any WP site, blog, or WooCommerce store. More details about this plugin as well as an order form are located here: Add WP Rocket Caching Plugin for WordPress / WooCommerce If you are running Magento 2 as your ecommerce platform and your store is hosted on a VPS or Managed Server plan, implementing Varnish is an excellent way to see significant gains. Varnish is open source, and it caches files in memory. This allows it to reduce response time as well as bandwidth consumption. Feel free to email us if you are interested in exploring the use of Varnish with your M2 store and we’ll review and advise accordingly. More details about how it works and implementation can be found at: Configure and use Varnish If your site is too large for a shared hosting plan, or you require dedicated resources for your site to run optimally, we have a variety of plans that can be customized to your exact needs. These options start with a Managed VPS and go all the way up to a multi server load balanced solution splitting off traffic and functions across multiple machines. If you are entering your busy season or have a television appearance (i.e. concentrated traffic) coming up, let us know and we’ll review your set up and make sure you have all of the necessary resources.

Featured Client: markupandprofit.com This month’s featured client is markupandprofit.com. Construction Programs & Results (markupandprofit.com) provides business management training in the construction industry. https://www.markupandprofit.com/ For more detailed information on this month’s featured client as well as a listing of all past featured clients, please go to: Featured Client Forum Affiliate Program… Interested in earning recurring revenue by referring others to LexiConn? Join our Affiliate Program (free) at: LexiConn Affiliate Program For those of you not interested in becoming an affiliate, we offer a free month of hosting for your account for each referral.

From the Blog… Here are some recent posts from The LexiConn Blog: Removing the Complexity Out of Magento Hosting – simplifying Magento 2 without sacrificing performance. Are All of Your Web Pages Free of Security Errors? – Google recommends running all of your pages fully securely without any warnings. Like what you’re reading? Subscribe by Email to our blog and receive an email when a new post is published. As always, feel free to contact us with any questions you may have. Complete contact and support options can be found at: https://support.lexiconn.com/ Sincerely, - The LexiConn Team If you have a moment, please let us know how we’re doing! REVIEW LEXICONN

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