May 2016 – pureintegrity.com
This topic contains 0 replies, has 1 voice, and was last updated by lexiconn 9 years, 4 months ago.
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Website: http://www.pureintegrity.com/
Description: Teresa from Pure Integrity Candles stated, “Pure Integrity Candles delivers what candle lovers hope for in a candle, but rarely find. Our candles are scented strong top to bottom, burn clean, last long, and burn evenly. Our soy candles are hand poured in the U.S.A. by a family owned company since 2002, using 100% natural soy wax, 100% cotton wicks, and healthier fragrances. What sets our candle apart from other candles is the purity and strength of our fragrances manufactured in a healthy way without the toxins.”
Technologies Used: Teresa continued, “I was the sole website designer and coder for our site since our company’s inception in 2003. I learned coding and design bit by bit while venturing through motherhood with our first son, Christian. For knowing nothing about website design and coding, this Mama did pretty darn good!
After three more little blessings, our goals/desires for our site exceeded my ability and the time it would take for me to continue learning on my own and be a stay at home mom! I also found dealing with hosting companies to be a laborious, frustrating, time-sucking experience with subpar or below solutions.We then connected with LexiConn and Lauren Hills of Lauren Hills Design through ShopSite. What amazing resources the Lord brought into our path! Lauren recently redesigned our entire site using ShopSite custom templates and an entire suite of LexiConn modules. We love it and our customers do too! Sales have skyrocketed, as well as newsletter sign ups. At the same time as the redesign, we also decided to transfer our main site database from an existing outdated database. We had a unique situation with a lot of complicated stuff so we hired a company to handle the project and work alongside with LexiConn’s transfer process. The company totally dropped the ball and I was left to do it, shaking in my boots. I decided to take the plunge only because I was confident in the support of LexiConn. Everything went so smoothly, but it could have been a gigantic mess without LexiConn. They transferred our site perfectly and seamlessly.
For us, the ShopSite platform, LexiConn, and Lauren Hills are the solid rocks our website is built upon. Lauren Hills is a fast working, extremely diligent expert coder who is reliable and will find a solution for the vision you desire. The crew over at ShopSite is passionate about their platform and they are constantly improving it. The platform itself is very affordable and includes fantastic features. LexiConn is on top of the latest technologies and changes that will affect and enhance your site. I have worked with a few hosting companies and the guys over at LexiConn are the most knowledgeable, diligent, professional, hardworking, solution finding hosting company I have ever experienced. I have never had such exceptional customer support from any company, not just a hosting company! LexiConn is an indispensable resource and they are quick to provide solutions to any issues and they go above and beyond to help us accomplish whatever it is we need to get done. We are truly grateful for such an awesome provider / partner.
Here is a brief listing of the technologies in use on our site:
- ShopSite Ecommerce Platform – utilizing custom templates.
- WordPress Blog – easy to set up and helps us connect with our customers through another avenue for reviews, testimonials, and questions and answers.
- Lucky Orange – for tracking and analyzing traffic patterns through the website. By watching customers live, you can see what and where they are clicking so you can make your design more effective to your desired action you would like them to take.
- Gleam for Contests – easy to use, customers love it. The contest rewards people for helping you out.
- GeoTrust – builds credibility and trust to shop on our site.
- Just Uno – for targeted offers. We reward customers for taking certain actions that help us to build our business and in turn they get a percentage off. It’s a win win for both of us!
- LexiConn Shipping Module – made our shipping process so much easier.
- LexiConn Ajax Add to Cart Module – customers love the ease of adding to cart without going to the cart each time.
- Urchin Sales Stats and ROI Module – fantastic stats to help us analyze our business and be on top of productivity and marketing our site online.
- LexiConn Order Status Module – very helpful to customers to check on their orders and reduces the amount of emails that come in.
- LexiConn Image Alt Tag Module – a great module to make it much easier to add in alt tags for images for search engine optimization.
Advice / Tips: Teresa finished, “Surround yourself with honest, hardworking people of integrity and be one yourself! Serve your customers from the heart and over deliver, exceed their expectations. Ask customers for a review in a way that shows your appreciation for their time. Reviews are gold and will increase your sales!
Be sure to look at your website from the customer’s perspective. Study and get to know your customer. Ask your customer questions and listen to what they are telling you. Think about what is important, valuable and meaningful for your customer and then create a website experience that reflects those things.
Have a strategy on each page of your website with one focused action you would like your customers to take. With each page your customer should be getting closer and closer to the main action you would like them to take. Focus your content, images, and design to the action you would like them to take.”
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