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LexiConn – October 2010 Newsletter
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In this Month’s Newsletter:
* New Mailing List / Email Marketing Service
* Featured Client: saddleblanket.com
* From the Blog…

New Mailing List / Email Marketing Service

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We are pleased to announce that we have released a new mailing list / email marketing service. Although we have offered this feature for the past few years, the software vendor for the old system is no longer reliable in terms of releasing new and stable updates. For all clients using the old system, you may continue to do so without any change. We will continue to run and support the old system though that software can no longer be upgraded.

The new system is also run in-house on LexiConn servers, but is based on the mailing list software from Active Campaign, a leading vendor in the industry. New features include:

* A/B split testing
* Conditional content based on certain conditions
* Date based campaigns (birthdays, contract renewals, etc.)
* Facebook, Twitter, and Google Analytics integration
* Much faster send times
* New features being added regularly

More details can be found on our website:

http://www.lexiconn.com/services/mailing_list.html

You can try out the demo at:

http://campaigns.lexiconn.com/
username: lexiconndemo
password: lexiconndemo

Our online knowledgebase has lots of good information as well:

http://support.lexiconn.com/kb/categories/Mailing+List+%7B47%7D+Email+Marketing/

Pricing starts at just $10/month for up to 10,000 emails sent (same pricing as the old service).

For anyone that wants to migrate from the old to the new system, we can import your existing lists, subscribers, and custom subscriber fields. You would need to re-setup any website forms, autoresponders, and re-create / import any email messages that you want to use. You would still have access to the old system for reference purposes.

Featured Client: saddleblanket.com

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This month’s featured client is saddleblanket.com. Saddleblanket.com is an online outlet for El Paso Saddleblanket. El Paso Saddleblanket has been designing, manufacturing, and importing the finest quality southwest and western products since 1970.

http://www.saddleblanket.com/

For more detailed information on this month’s featured client as well as a listing of all past featured clients, please go to:

http://support.lexiconn.com/news/viewforum.php?f=4

From the Blog…

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Here are some recent posts from The LexiConn Blog:

The Groupon Effect – More Is Not Always Better – Having more customers is not always a good thing.
http://www.lexiconn.com/blog/2010/09/the-groupon-effect-more-is-not-always-better/

One Thing To Take Away From the GAP Logo Fiasco – Focus your efforts on what is important to your business.
http://www.lexiconn.com/blog/2010/10/one-thing-to-take-away-from-the-gap-logo-fiasco/

Is Your Web Host Costing You 32% Of Your Sales – Consumers will abandon a website if it is too slow.
http://www.lexiconn.com/blog/2010/10/slow-hosting-hurts-sales/

Like what you’re reading? Subscribe by Email to our blog and receive an email when a new post is published.

http://feedburner.google.com/fb/a/mailverify?uri=LexiConnBlog&loc=en_US

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As always, feel free to contact us with any questions you may have. Complete contact and support options can be found at:
http://www.lexiconn.com/support.html

Sincerely,
- The LexiConn Team

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http://www.ratepoint.com/profile/1221