Description: Taolei is a fashion accessories company located in Manhattan, New York.  Elizabeth from Taolei states, “we design and handcraft a beautiful and fashionable jewelry collection.  Taolei artisans handcraft  each piece with love and care in a soothing nature loving environment.  With cutting edge designs, Taolei aims to bring style, beauty, and positive energy to the wearer!”

Technologies Used: Elizabeth continued, “LexiConn tech support has been beyond helpful.  They are able to resolve any challenges we have encountered with the ShopSite platform, which makes life so much easier.  We also use the LexiConn Newsletter Module to send newsletters on a regular basis.  To promote the site, we are building social media channels and affiliate programs.”

Advice / Tips: Elizabeth finished, “Patience is very important.  Also, be sure to do research to keep up with the latest technology and learn from role models.”